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Journal
Insights from the studio
Insights from the studio
Thoughts on photo, video, branding, and the work behind it.
Branding
Social Media
Do AI-Generated Images and Videos Need to Be Labelled from August 2026? What Swiss Businesses Should Know
Do AI-Generated Images and Videos Need to Be Labelled from August 2026? What Swiss Businesses Should Know
From 2 August 2026, new EU transparency rules apply to AI-generated content. What this actually means for social media content, ad imagery, and video from Swiss businesses and hotels – explained clearly.
From 2 August 2026, new EU transparency rules apply to AI-generated content. What this actually means for social media content, ad imagery, and video from Swiss businesses and hotels – explained clearly.
Branding
Social Media
Camera or Phone? What Actually Makes High-Quality Social Media Content
Camera or Phone? What Actually Makes High-Quality Social Media Content
Is a smartphone enough for professional social media content, or do you need a camera? An honest look at quality, impact, and cost-effectiveness for brands in Zug, Zurich, and beyond.
Is a smartphone enough for professional social media content, or do you need a camera? An honest look at quality, impact, and cost-effectiveness for brands in Zug, Zurich, and beyond.
Branding
Social Media
Brand Identity as a Competitive Advantage: Why Businesses in Zug and Zurich Should Invest in Branding Now
Brand Identity as a Competitive Advantage: Why Businesses in Zug and Zurich Should Invest in Branding Now
Why a consistent brand identity is essential today for businesses and hotels in Zug, Zurich, and across Switzerland – and how Brand Drvn strengthens brands through visual consistency.
Why a consistent brand identity is essential today for businesses and hotels in Zug, Zurich, and across Switzerland – and how Brand Drvn strengthens brands through visual consistency.